PMS’ evolution… Touristology’s point of view! Part 1
PMS is one the most famous /well-known software in the lodging industry. If you don’t know about tourism maybe a definition is needed… WAIT! You don’t know about tourism? What the heck are you doing here? 😎 Just joking!!!! If you believe that Tourism is the best...
read moreStop making excuses! Complete your transformation!!!
Maybe, you don’t know yet, because you’re still in your cocoon and you are afraid… BUT you are HERE following your guts, feeling down in your heart that you want to become a Touristologists!!! Some of you, will say - I’m NOT afraid.. I have my reasons Well, you can...
read moreOnce Upon a Time somebody thought …It is so easy to become a Touristologist!
Once upon a Time, there was a medium-size village dreaming about employment and wealth creation through tourism. They had neighboring villages dealing with generic tourism and they were concerned about threats to their culture and way of life… In a restaurant, in the...
read moreForget about Dr. Frankenstein’s segmentation, Touristologists!
I go to a seminar, an in-company training or start-up meeting in order to define (or redefine!) their (OUR???) business model. I introduce to them the usual generic versus specialized tourism scenarios... You can follow Gauss’ bell and choose the segments with more...
read moreDoes Touristology reflect the reality of the Tourism sector?
The other day, I was enjoying an in-company training session that I was lucky enough to give. I love in-company training, it’s always fun to mix my ideas with people involved in day-to-day real Tourism! I discussed my favorite topics: Touristology framework, 1,2,3...
read moreSooner or later you will realize… You are Touristologists!!!
The last year I wrote down this post. In it I made a promise to My Touristologists: “You will learn how to create, or at least how to deal with a team which will create, the best mobile application for the tourism sector”. I keep delivering my promise! This year it...
read moreCasually… giving away control of the chain of value!
Touristology and Web-Engineering; Business Model and Technological Scheme… always two hands remember? Are you sure you can allow yourself to forget about the technological hand? I don’t think/recommend/advise so, Touristologists!!! In this post we talked about the...
read moreThe king of metaphors… Your humble Touristologist!
I believe that, at the end of the day, I have been teaching the same ideas over the last 20 years. Same ideas but using different metaphors!!! As you know (because you hear me saying this often), in OUR classes, seminars, in-company training, sessions of mentoring...
read moreSimulating the flight of a bird the Touristologist’s way
The other day, I tweeted about Gamification and tourism. As you know, I strongly believe that Gamification is strongly related to Servuction ( Isn’t it, at the end of the day, Servuction a play for a special audience called the customers, as the creator of the word...
read moreWhat, exactly, do you want Jordi?
Sometimes (well, often) My Touristologists ask me, fed up about my obsession to give my subject in English, fed up of always demanding International examples, fed up of always asking for more examples of specialized Tourism, fed up of my methodology which consists of...
read moreReal-Time Web for Revenue Managers!
As I said, at the beginning of this series about Revenue Management. To me, Revenue Management is a combination of: 1) Strategic Marketing: Marketing Research, define the segment, build/use and try to manage the chain of value, playing with the 4P’s… 2) Strategic...
read moreTouristology is a paradigm shift!
I like to be up-to-date with complex systems. I use related methodology while doing my PhD and I found (still find, indeed) great applications for it in our beloved sector. What do you think? “Complex Systems … investigates how relationships between parts give rise to...
read moreMoney, developers and Touristologists… Or the other way around!
To find good readings is like to find a needle in a haystack. You see a good title like “Are coders worth it?” and you say to yourself - Lets give it a try! Then you discover a person that has multiple interests: Programming, to become a writer… And you think to...
read moreI’m an expert in Tourism: Focus on local tourists and mark down the price!
As you know, I like to define myself as a consilient thinker. Two of the sciences that I love to combine are Touristology (the best science ever!!!) and Web-Engineering. Some people believe that Internet, its technologies and business model can be a threat for Tourism...
read moreBye-Bye Gidsy!
The other day I, Touristologistly, tweeted this post Jordi, exactly what do you mean with “DEU N’HI DORET” is this English? No, it is Catalan my beautiful mother tongue! It has a lot of translations but on this occasion it can be something similar to… what a...
read moreFormada, mundial, emprenedora i enfocada al sector turístic=Èxit
Article a Comunicatur En el Tecnocampus de Mataró es troben espais de creativitat i innovació aplicats al turisme. Estudiants amb un Business pla i recolzats per Emprendetur —la línia de préstecs tous que gestiona Segittur per a joves emprenedors i empreses...
read moreFrom shut up we don’t want to code to please can you teach us!
I remember when, a long time ago, I began to mix Touristology with Web-engineering. It was 1996, I was taking the courses for my Phd and everybody was talking about the Internet, it was the flavor of the month! Very soon I realized that in order to be successful you...
read moreRevenue Management Study Case
I promise my Touristologists to bring/give to this blog a couple of study cases in order to practice Revenue Management Framework. The other day I gave the first but I promised two. Do you want the second? Here you have it! As I said in the first one…Feel free to...
read moreDamn it, I’m a Touristologist!!!
On Sundays I like to meet with a crowd of programmers and pretend to be one of them. I copy their lingo, I do my best using their tools, I try to understand, use and make their framework mine. Sometimes, we meet in public libraries. Absolutely my fault! I love books,...
read moreThe making of a Touristologist builder.
Previously in this blog, I Touristologistly declare to be a Touristologist builder. I have been a lecturer in tourism for 21 years. I neither teach the same course 21 times nor use the same methodology. Both the concepts and the methodology improve/ evolve after each...
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